AI Brand Creation

AI Branding: AI-powered Content Creation

Texts and pictures, always on brand.

We have a clear vision of how text and images should bring brands to life. Brand typography across all content, at all touchpoints, is now efficient with AI and therefore feasible with much smaller budgets than before. Because we also have a precise idea of quality, we work with our own AI branding tools in text and image generation. We can either generate your branded content for you - or we can customize the tools with your brand basics so that you can work with them yourself. 

We embody your brand DNA in every sentence.

Is your corporate language consistently used across all touch points? If so, how much effort is involved? We use the potential of AI in branding to make this task not only manageable, but also a creative and efficient process. Together with a partner, we have developed our own tool: an AI-powered text generator that embeds the brand language in every text, taking your communication to a new level.

– for all touchpoints and formats (social media, product descriptions, whitepaper, press releases, etc.)
– no prompting knowledge needed, operation via simple input mask
– precise text creation by selecting self-defined target groups, brand contexts, etc.
– identification of relevant SEO keywords and generation of SEO-optimized texts

Every picture a brand moment.

Until recently, smaller companies without large marketing budgets had to rely on generic stock images. With AI-based image creation, it is now possible to generate brand-specific imagery not only cost-effectively but also based on the brand's defined visual guidelines. From single images to entire image pools. There are no longer any limits to creativity. We can use AI to solve more complex requirements "at the touch of a button" - for example, presenting a heat pump (or any other product) in different international or country-specific contexts. You also have a choice when it comes to image generation: we can either generate brand-specific imagery for you as part of a specific task - or provide you with our tool, which we can customize with your brand-specific visual styles.

– no prompting knowledge needed, operation via simple input mask
– flexible definition and usage of different visual stiles
– contextual image generation, e.g. different country-specific contexts
– generating pictures with extraordinary consistency
News, Inspiration und Insights

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IU Copilot School featuring Microsoft

IU Copilot School featuring Microsoft

Revolutionizing brand development with AI: We developed the new IU Copilot School featuring Microsoft brand using AI throughout the entire process. From brand positioning, design, and brand codes to a complete branded visual world.

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Brand Language

Brand Language

How does your brand speak? What tone of voice can it use, and what keywords? How can this be realised in an international context and for different countries? We develop your brand language – to make your brand recognisable and distinctive.

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gmk brand code principle

gmk brand code principle

It is becoming increasingly difficult for brands to differentiate themselves clearly in terms of their content and visuals. We know that: brand typicity, differentiation and digital functionality are not mutually exclusive. We design multi-sensory brand codes for you: a few distinctive and memorable features that make …

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